Customer Communities

From Now to the Year 2030 – SAP Jam Collaboration Will Play an Important Role With SAP Leonardo and the Digital Revolution

What is the role of collaboration in the digital age?Collaboration.1.jpg

The recent SAP Executive Summit 2017 in Italy, the home of Leonardo di ser Piero da Vinci, shared insights on the “4th industrial revolution” to remind us that we can learn from each new wave of progress and change.

Bill McDermott, SAP, CEO, referenced in his keynote at Sapphire NOW the “fourth industrial revolution and an incredible opportunity for companies to re-imagine themselves in this digital age.”

And now with the overwhelming success of  Leonardo Live in Frankfurt Germany there is an opportunity to further understand digital innovation and leading-edge solutions with customers, partners, and experts from around the globe.

As we consider the historic and future trends related to the cloud and digital transformation, one of the leading common denominator grows in importance: collaboration.

The Industrial Revolution – A Look Back & Forward

Upon hearing and reviewing these presentations, keynotes, and events, I decided to research the previous industrial revolutions and consider the role of collaboration in respect to connecting people, processes, and technology.

  • The first industrial revolution saw the growth of steam power, coal, iron, railroads and textiles
  • The second one involved mass production advancements in industry, technology, energy, electricity, petroleum, steel, agriculture, manufacturing and transportation
  • The third realized information technology, new energy, and renewable electricity
  • Now the fourth is the digital revolution

Collaboration played an important part in each of these industrial revolutions.  And now we look forward to the digital age before us and the next big wave of opportunity: SAP Leonardo.

For SAP Leonardo solutions to work at their optimum level there will be many business and IT considerations including a key universal theme = collaboration. Whether addressing all or one of the following: Internet of Things (IOT), Machine Learning, Blockchain, Analytics, Big Data, SAP Cloud Platform, Digital Supply Chain, Leonardo Bridge, and Design Thinking — they all work best when people team together.

Leonardo.Solutions

Collaboration – A View from the Top

Perhaps Hasso Plattner, SAP co-founder and Chairman of the Supervisory Board said it best, “Simplicity, Speed, Collaboration, Security Drive – The Intelligent Future.” During Sapphire NOW he shared a key message about “tapping into the collective intelligence of workers” (Proof point: watch the first 20 seconds of this video, see the orange arrow below where he identified SAP Jam).

Hasso.Video

SAP Jam Collaboration Plays a Central Role

SAP will continue to invest in SAP Jam as a central component of the digital modular suit. As the value map and roadmap continue to evolve, SAP Jam will play a unique role to enable SAP Leonardo and Digital Transformation. SAP’s Modular Suite highlights the importance of collaboration, SAP Jam Collaboration.

SAP.Modular.Suite

Collaboration has a Purpose & Unique Place in the Digital Age

It all makes perfect sense.  Digital Transformation for business and IT requires collaboration to harness the intellect of the entire workforce. Where there is collaboration, individual and group intelligence can be realized to accelerate revenues, growth, value, learning, productivity, and success.

Jobs and successful outcomes, between now, 2030 and beyond, depend on collaboration to address and stay ahead of the rapidly changing marketplace.

Where there is innovation…
When a team redefines a business challenge or opportunity. As SAP and third-party apps and data are used to turn ideas into action. Where rollouts go from pilot programs to scale across the enterprise.

From disparate silos to holistic central hubs of knowledge.

To turn a vision into reality. For the early adopters, business colleagues and lines of business, both internal and external to the organization, who are empowered to transform the business.

For community building.
To gain the competitive advantage.
To accelerate initiatives and create win-wins.

The best bet, both now and as we go to 2030 and beyond, is SAP, SAP Leonardo and for collaboration: SAP Jam.

Leonardo.Video


Useful Links / References

About the Author

RDBRichard D. Blumberg is a SAP Jam Practice leader who works with both SAP and SAP Services. He is the President of World Sales Solutions, LLC (WSS) (www.WorldSalesSolutions.com) providing 29+ years of thought leadership on a variety of “View from the Top” strategies including: Enterprise Social Business, Go-to-Market Strategies, Business Development, Talent Development, and Community Building.  He and his team are recognized SAP Jam global experts for implementations, innovation, and adoption.

Blogs

 

14 Ways to JumpStart #SAPJam Collaboration, Communities or Groups

How a Group Admin or Leader Ensures Adoption!

Important strategic initiatives, business outcomes and processes, collaboration, content, communications, and/or community building takes “time and effort” to translate onto SAP Jam.

The recent study, “Forrester Total Economic Impact™ of SAP Jam Collaboration for Learning, Onboarding and Employee Development” showcases the impact to cost savings, productivity,  operational efficiencies, and overall strategic objectives. Several customers that my team and I work with participated in this study and continue to realize the value highlighted. Together we see on a first hand, daily basis …that it works!

And yet, sometimes a SAP Jam group admin, business owner, or leader needs to consider ways to drive (or “spark”) sustainable growth and momentum for their respective audience. They need to step back, assess, and plan out the priorities. The last thing any of us want to see is that 3 to 9 months after go-live that the group has “zero” activity.

As a result, my team and I, based on hundreds of work experiences and success stories pinpointed a “Top 14” list to help organizations JumpStart their SAP Jam initiatives.

Which of the following are applicable to you and your current or emerging SAP Jam initiative?

Business is complex. And from complexity we want simplicity. It takes a certain skill set to turn the complex into simple. There are business challenges and technical requirements. SAP Jam can be stand alone or integrate with other SAP, SuccessFactors, or 3rd party applications and data. All of these requirements take cross-discipline expertise.

Every quarter their are new SAP Jam releases. New features and capabilities. My team and I welcome the challenge on a daily basis with the multitude of business and IT considerations (& approaches) to help our customers achieve successful SAP Jam implementations and adoption.

At the end of each day, we appreciate the many important and diverse groups we work with to address their challenges and find solutions. It takes both the “science and art” forms to achieve success.  No matter how many implementations take place and questions are answered there is always more to address, learn about, and discover.

Consider a 1000 piece puzzle. We work together to put the pieces together.Plane.Blog.png

The Many Attributes of SAP Jam
SAP Jam is compared to other platforms which is fine.

The part that’s comforting is that SAP, SuccessFactors, and the SAP Jam product team are market leaders.

SAP Jam and the attributes it represents rank very high in Analyst reports including:

  • Integration – SAP SuccessFactors integration is built in by way of SuccessFactors foundations (previously BizX) (i.e. SuccessFactors Learning / LMS, SAP HCP, SAP CRM, Hybris Cloud 4 Customer, Fiori, S/4HANA, SAP ECC (SD), Document Repositories such as OpenText, Box, etc.) with an excellent Developer and Open API environment (OData).  SAP Jam  works well with SharePoint, Microsoft Office 365 SharePoint (Web Parts), Outlook Plug-in and YouTube. Public documentation is excellent.
  • Social Learning – SAP Jam for Social Learning (Jam + LMS) reduces the cost of training
  • Roadmap – SAP Jam is part of the overall SAP roadmap so the enhancements and value continue to grow in leaps and bounds throughout the SAP portfolio. The SAP Jam roadmap is based on customer feedback and provides continuous innovations on a regular basis.
  • Admin Controls – Strong Permission Levels… Moderation Levels… Language capabilities built into the platform for the users… Users can be removed (made inactive quickly…)…
  • Groups –  Enterprise collaboration goes beyond feed conversations. Both structured and unstructured collaboration is available along with sub-groups and auto groups.
  • Feed Aggregator – SAP Jam provides a feed aggregator, SAP Jam Activity Hub, that can be used. to follow and chat in Yammer, Connections and Jam which allows for one view without having to log-in to multiple applications..
  • Mobile App – SAP Jam Mobile App, which is used for Apple (iOS – iPhone or iPad) or Android, is ready out of the box! No extra programing required.
  • OpenSocial Gadgets – Feeds and data can be embedded  such as RSS Feeds, Stock Tickers, Countdowns, Facebook, Twitter… Survey Monkey which go into widgets.
  • Work Patterns – Admins can leverage templates available, out of the box, to enable repeatable best practice and business processes when creating a group. With work pattern builder, templates can be changed and enhanced easily for custom specific needs.
  • ADDITIONAL CONSIDERATIONS…
    >
    SAP has “1” enterprise collaboration platform only which it invests heavily in.
    > All the information is in one place (uploaded, linked, or embedded), one enterprise collaboration platform, one “central hub.”
    > Offline access allows users to select content from SAP Jam to and from a local file system via Jam File Sync Client

Summary: SAP Jam is the Best Bet!
Given the investments and attributes of SAP Jam and with a long-time career in the high tech, entrepreneurial, cross-industry, and SAP Ecosystem space, my team and I bet on SAP to make the continuous investments in collaborative enterprise business software as an essential part of the portfolio to support customers.

The value of SAP Jam is both a today and tomorrow decision. Today for what it can deliver and tomorrow for the investments to the roadmap which is based on a 40+ year history of SAP success.

At the end of the day, my team and I enjoy working with a diverse, smart, progressive group of senior executives, leaders, business owners, instructors, group admins, and stakeholders who want to work on a platform, which delivers the most value and impact, to help them and their fellow internal and external colleagues do their jobs and realize the type of outcomes highlighted in the Forrester Study.

The ideas associated with enterprise collaboration have been around for hundreds of years. However, the realization in the cloud with digital transformation are available NOW in full force with SAP Jam.

About the Author

  Richard D. Blumberg is a SAP Jam Practice leader who works with both SAP and SAP Services. He is the President of World Sales Solutions, LLC (WSS) (www.WorldSalesSolutions.com) providing 29+ years of thought leadership on a variety of “View from the Top” strategies including: Enterprise Social Business, Go-to-Market Strategies, Business Development, Talent Development, and Community Building.  He and his team are recognized SAP Jam global experts for implementations and adoption.


Blogs

Featured Link: SAP Jam Collaboration Help Portal

This video highlights the value of turning the complex into a more simple productivity resource.

Understanding the Lift in SAP Jam Implementations & Adoption

Ensuring Success Beyond the Go-Live to Continue the Momentum

As a practitioner of hundreds of SAP Jam and related communities, platforms, collaboration, and transformation initiatives my team and I see many great efforts to support an organization’s strategy, goals, and objectives.  Often we are asked to share insights on how to ensure success after the go-live.
Wright.Brothers.Stamp.png
Recently, when reading the NY Times best seller, “The Wright Brothers” by David McCullough, I was inspired by the story of the “courageous brothers who taught the world how to fly.”

A central part of their success was a formula[1] that they worked out and tested for flight:

Lift = k * V^2 * A * cl

The factors for successful flight address the size and shape of the wing, the velocity of the air flowing over the wing and the density of the surrounding air to address:

  • L = Lift
  • k = Smeaton coefficient (addresses the relationship between pressure and velocity for objects moving in air. Drag refers to the resistance that the wing generates as it flows through the air.)
  • V = Velocity (the higher the velocity the greater the lift)
  • A = Wing area (the larger the size of the wing the more lift will be created)
  • cl = Lift coefficient (addresses the angles a wing assumes in respect to the flow of air)

Wright.Brothers.Flight.pngIn the same way SAP Jam initiatives need to take flight and lift organizational goals and objectives towards impactful outcomes.  These factors can be equated to the following:

  • L = Increasing revenues, growth, value, profits, learning, innovation by bridging organizational silos with cross-teams working together through common business processes and work patterns
  • k = The drag or opposing force that organizations, groups, and employees face when in motion
  • V = Speed to market, acceleration to achieve goals and objectives. Velocity is important when things are going well as well as when there are obstacles to overcome.
  • A = The greater the “area” and access to knowledge and expertise than the greater impact to an employee’s productivity, quality, value and reach to engage internal & external customers
  • cl = The trajectory of an organization based on 4 key factors: revenues, operational efficiencies, cost cutting, and/or recognizing major disruptions in the marketplace

When delivering SAP Jam[2] implementations and adoption initiatives some groups dynamically fly towards their goals and objectives while others are more static (or disparate) in their approach.

>>>The question persistshow to effectively start a SAP Jam group (or enterprise initiative) and sustain value beyond the initial launch? How to ensure it gets off the ground and continues the momentum?

While the factors to ensure “engagement” include “executive sponsorship” and excellent “business ownership” along with “business process accountability” and validating “governance” as well as developing “champions” to expand consistent usability is important, 4 foundational factors must be considered by way of the formula “E = A x C3

Engagement = Access x (Content x Communications x Collaboration)

These factors are considered as follows:

  • Access = The right internal & external audience of owners, stakeholders, and end users have access to SAP Jam including setting privacy settings as needed
  • Content = Finding the right information at the right time on an ongoing basis to save time, money and scale to the right audience. Maintaining a 100 day plan for seeded content updates.
  • Communications = Sharing updates about SAP Jam and the respective initiative to the audience based on a 30/60/90 day and beyond plan
  • Collaboration = Posting discussions, questions, ideas, comments, and decision-making tools such as polls to encourage two-way dialogue

Open.Road.pngAs mentioned in the blog, “SAP Jam: Using all the Piano’s Keys and Pedals” often groups play a few of the keys but the more advanced aspects of SAP Jam take time, trial and adjustment, and a combination of business and IT work experiences. The how-to’s of turning SAP Jam on or picking up the basics in the User Guides are helpful but most administrators, power users, content & community managers, and their users seek more by way of SAP Jam tips and insights.

Like the Wright brothers obsession to fly, SAP Jam takes dedication.

It takes both the “science and art” forms to achieve success.  No matter how many implementations take place and questions are answered there is always more to address, learn about, and discover. With new product releases, which happen approximately every 2 months, there are new capabilities, innovations, and investments to take advantage of on a regular basis in the cloud.

Plane.Blog.pngSo whether it’s your very important SAP Jam group (or enterprise rollout / initiative) or the Wright Brothers taking flight, the key is to consider the right factors for achieving lift (i.e. during implementation “and” beyond go-live including adoption).

When the right formula is applied with the right combined skills and best practice work experiences are put in place than success can be achieved both in the short and longer-term.

Footnotes:
[1] National Aeronautics and Space Administration (NASA), “Lift Equation of the Early 1900” – http://wright.nasa.gov/airplane/liftold.html
[2] Important Note:  SAP Jam is a unique market leading platform and solution.  It seamlessly integrates social business capabilities into existing (& planned) business process. SAP has made SAP Jam an integral part of the SAP portfolio of products and solutions addressing:

  • All lines of business centric vs. CRM as the primary
  • One SAP Jam vision vs. multiple roadmaps which have overlaps
  • SAP’s proven 40-year history of business software, processes, and market leadership
  • Collaborative ecosystem (Out of the Box – i.e. OpenText, Box, SharePoint, etc.)
  • Application integration (i.e. OData, REST APIs) by utilizing the SAP Jam Developer Center
  • Integrated platform as a foundational principal vs. a standalone which increases costs
  • Internal & external SAP Jam group capabilities & templates which easily set-up
  • Structured collaboration to support problem solving, issue resolution, and decision making
  • Screen and video capture
  • Mobile App alignment with SAP Jam Page Designer provides out of the box mobile capabilities

RDB.jpg

About the Author
Richard D. Blumberg, President, World Sales Solutions, LLC (WSS) (www.WorldSalesSolutions.com) provides 25+ years of thought leadership on a variety of “View from the Top” strategies including: Enterprise Social Business, Go-to-Market Strategies, Business Development, Talent Development, and Community Building.  He and his team are recognized SAP Jam global experts for implementations and adoption.

WSS is a SAP Service Partner for SAP Jam and long-time supporter of the SAP Community Network and the SAP Ecosystem.

Prior Blogs:
SAP Jam: Using all the Piano’s Keys and Pedals
View from the Top: Bill McDermott shares his success secrets at a #fireside chat!
The Path to SAP Jam ROI Success
SAP Jam Work Patterns:  The Big $ or € &/or ¥ Game Changer for a New Product Launch!
SAP Jam: The ROI Impacting Sales Productivity
Split Second Selling with SAP Jam – 7 Use Cases!
The Customer Go-to-Market Imperative – Transforming Silos to Social Business and Community Building

SAP Jam: Using all the Piano’s Keys and Pedals

The Importance of SAP Jam Implementation & Adoption Expertise

The rewards of using SAP Jam are awesome! Getting to the point where business and IT value is realized takes time, logic, dedication, and expertise.  Successful SAP Jam implementations and adoption requires many considerations, some of which are often overlooked.

pianoIt reminds me of the day when my family got a piano from my in-laws house for our son. While other children and friends would bang on the keys he wanted to play meaningful songs at an early age. There were adult friends and teachers who remembered playing a bit growing up (or knew a few songs) but could only offer a few ideas around how to play the piano beyond the basics.

Only when we got an expert piano teacher (on the second try) who had the style and skills which were complimentary to his interests did we see his enjoyment and piano playing skills soar forward.

untitledFor my team and I working with leading customers and business units around the globe we see that no two SAP Jam implementations are alike. Like a snow flake each one has its own unique work patterns based on their customers, industry, lines of business and culture.

As a result we must be agile and dig deep on each engagement to address a wide range of skills, requirements, work experiences which range from HR, Learning, Onboarding …to Sales, Marketing, Services, Commerce and Customer Engagement …to Communications, IT, Procurement, Operations, Communities of Practice, and User Experiences …to working within a wide range of SAP and 3rd Party Apps and related Management Information System (MIS) environments …to the ability to write, provide visual consistency, and program management …as well as help turn complexity into …simplicity.

There are a number of best practice guidelines to consider:

ROI_DiagramConsideration #1 – Getting Started!

  • Understanding the business requirements
  • Enabling overall usability
  • Translating the business process to SAP Jam
  • Ensuring relevance by way of content / communications
  • Utilizing dynamic widgets vs. static text and images
  • Assessing Change Management
  • Ensuring participation

Consideration #2 – ROI & Value

Pinpoint the SAP Jam Return On Investment (ROI) and business drivers important to your organization centered around “Time” “Money” and “People” scalability to ensure measurable (“quantifiable” and “qualifiable”) gains.

Consideration #3 – Differentiators

SAP Jam is a unique market leading solution.  It seamlessly integrates social business capabilities into existing (& planned) business process whereas as other 3rd party platforms are focused on the tools.  SAP has made SAP Jam an integral part of all SAP solutions addressing:

  • All lines of business centric vs. CRM as the primary
  • One SAP Jam vision vs. multiple roadmaps which have overlaps
  • SAP’s proven 40-year history of business software, processes, and market leadership
  • Collaborative ecosystem (Out of the Box – i.e. OpenText, Box, SharePoint, etc.)
  • Application integration (i.e. OData, REST APIs) by utilizing the SAP Jam Developer Center
  • Integrated platform as a foundational principal vs. a standalone which increases costs
  • Internal & external SAP Jam group capabilities which easily set-up
  • Structured collaboration to support problem solving, issue resolution, and decision making
  • Screen and video capture
  • Mobile App alignment with SAP Jam Page Designer provides out of the box mobile capabilities

Consideration #4 – Roles & Responsibilities

When addressing an SAP Jam initiative the executive sponsor, business owner(s), and project leader must consider 3 key roles including:

  • Administrator(s) (or Power Users)
  • Content Manager(s) (& Contributors)
  • End Users

While one SAP Jam tactical action can be straight forward. Each action has a consequence on another aspect of the project or initiative.

ChessFor those of us who watch (or remember) Star Trek and Spok’s 3D chess game, each move has an impact to another chess piece which may be on the board you are working on or another.  It takes a lot of SAP Jam experience to address these moves which have important relationships to other business processes.

A successful SAP Jam implementation addresses 5 phases:

  1. Preparation
  2. Realization
  3. Verification
  4. Launch
  5. Post Go-Live

EagleIt takes vision, leadership, teamwork, compelling business outcomes, and passion to build any successful community which meets either face-to-face or virtually. SAP Jam requires the same consideration to achieve successful implementations and adoption.

Whether its learning how to play the piano or SAP Jam, it takes multi-dimensional expertise to ensure that all the “keys and pedals” are optimized.

SAP Jam has many self-evident, out of the box templates and capabilities that are excellent, but to gain the full advantage it takes the right skills, work experiences, and expertise to achieve the highest level of success.

About the Author

RDBRichard D. Blumberg, President, World Sales Solutions, LLC (WSS) (www.WorldSalesSolutions.com) provides 25+ years of thought leadership on a variety of “View from the Top” strategies including: Enterprise Social Business, Go-to-Market Strategies, Business Development, Talent Development, and Community Building.  He and his team are recognized SAP Jam global experts for implementations and adoption.
WSS is a SAP Service Partner for SAP Jam and long-time supporter of the SAP Community Network and the SAP Ecosystem.

Prior Blogs:
View from the Top: Bill McDermott shares his success secrets at a #fireside chat!
The Path to SAP Jam ROI Success
SAP Jam Work Patterns:  The Big $ or € &/or ¥ Game Changer for a New Product Launch!
SAP Jam: The ROI Impacting Sales Productivity
Split Second Selling with SAP Jam – 7 Use Cases!
The Customer Go-to-Market Imperative – Transforming Silos to Social Business and Community Building

Originally posted on the SAP Community Network – full blog >>

 

Building Partner Networks with SAP Jam

This article is reproduced from the Oct-Nov-Dec 2014 issue of SAPinsider (SAPinsiderOnline.com). Read the entire special report on social collaboration. View this attachment (4th page) or visit SAPinsiderOnline.com.

Building Partner Networks with SAP Jam
by Rich Blumberg

Launching new products such as automobiles is both exciting and challenging, especially when you consider the complexity of connecting a manufacturer with its dealer network. Launch success depends on full visibility; timely training and certification; as well as clear sales, marketing, and go-to-market execution (see Figure 1). World Sales Solutions (WSS) understands the manufacturer-to-dealer complexity as this services organization is regularly called on to assist manufacturing and service companies in making these necessary connections.

figure_1.png

WSS relies on the SAP Jam developer program to provide its customers with a social collaboration platform that bridges the gap between manufacturers and dealers with a central hub that:

  • Brings together a company’s marketing, sales, service, and cross-team staff with external parties such as advertising agencies and key suppliers
  • Provides formal learning and certification using SuccessFactors Learning Management System (LMS) or SAP Learning Solution
  • Delivers informal learning (via SAP Jam) such as sales best practices among dealers or quick access to experts
  • Onboards new partners and employees expediently to ensure the shortest time to revenue by optimizing SAP Jam
  • Supports strategizing and decision making among the entire network for product innovation, including integration with SAP Customer Relationship Management (SAP CRM), SAP Cloud for Customer, or third-party innovation management systems
  • Enables coordination among the entire network for product or new service launches, including large-scale activities requiring visibility into events, tasks, and deliverables

The SAP Jam Developer Program:
Extend Existing Investments and Drive New Revenue

Customize

  • Develop work patterns (custom processes)
  • Add pre-built third-party apps

Integrate

  • Bring SAP and third-party app data into SAP Jam with OData
  • Collaborate with documents from content management systems
  • Embed SAP Jam in your business apps

Extend

  • Build collaborative customer apps on SAP HANA Cloud Platform
  • Add capabilities with OpenSocial
  • Incorporate third-party capabilities (gamification, for example)

SAP Jam helps align companies with their partner networks to drive efficiencies that save time and money based on the volume and scalability of their network, boosting return on investment (ROI). To use auto manufacturing as an example, each dealer has the opportunity to access SAP Jam to engage with its local sales and service staff for receiving training, learning best practices, finding experts, keeping up with regulations, managing rollout of sales and marketing plans, and sharing feedback from customers.

“As a partner, the SAP Jam developer program presents market-first options for solving complex business problems such as enabling more successful automotive product launches,” says Richard Blumberg, President and CEO of WSS. “We can now create new work patterns or bring business data directly into SAP Jam from our customers’ existing SAP or third-party systems to support customer-specific processes. This has helped us position unique social collaboration services to our customers with a strong ROI.”

News Alert: World Sales Solutions, LLC Becomes an SAP Services Partner Focusing on SAP® Jam

Accelerating Sales, Marketing, Services and Innovation to Support Customers

PHILADELPHIA, Oct. 2, 2013 /PRNewswire-iReach/ — World Sales Solutions, LLC (WSS) announced today that it has joined the SAP® PartnerEdge® program as an SAP services partner. WSS will focus on the SAP Jam social software platform together with the SuccessFactors Talent Management Suite as well as SAP Jam with the SAP Customer Relationship Management (CRM) application for on-premise, cloud, and social-network-inspired collaboration.

“SAP and SuccessFactors, an SAP company, continue to lead the way in enterprise social software (ESS), with SAP Jam having experienced a growth rate of over 850 percent year-over-year,” said Richard D. Blumberg, president of World Sales Solutions. “Our team welcomes the opportunity to share insights with our customers’ senior executives and their teams to help achieve quick and tangible results. Customers benefit from our work experiences in delivering successful private and public communities ranging from 30 to 300,000+ participants and representing important products and solutions seen around the globe.”

The WSS team provides a quick start program for the deployment of SAP Jam to help customers address specific ESS requirements around top priorities and compelling business issues. While there are many ESS tools in the marketplace, the unique combination of SAP Jam plus SAP applications, such as the SAP Cloud for Customer solution and SAP CRM powered by the SAP HANA® platform, provides a competitive advantage for organizations to establish a 360° view of their customers.WSS also works with sales, marketing, services, and innovation cross-teams to orchestrate adoption around best practices, productivity gains, cost savings, and measurability which helps deliver bottom-line revenue results.

About World Sales Solutions
Founded in 2004, World Sales Solutions, LLC (www.WorldSalesSolutions.com), a business development professional services organization, supports the world’s leading businesses, universities, and organizations to help achieve dramatic increases in revenues, profits, growth, and value. Over the last 8+ years, WSS has provided services to organizations that use SAP solutions. As an SAP services partner and member of the SAP PartnerEdge program, WSS supports enterprise social software delivery and best practices for using SAP Jam.

SAP, PartnerEdge, SAP HANA and all SAP logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries.

All other product and service names mentioned are the trademarks of their respective companies.

Media Contact: Diem Lam, World Sales Solutions, +1 610-745-4514, diem.lam@worldsalessolutions.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

 

Split Second Selling with SAP Jam – 7 Use Cases!

Background: This blog is the second in a series which began with the acclaimed post, “The Customer Go-to-Market Imperative: Transforming Silos to Social Business and Community Building.


Recently, I came across an impressive McLaren race car which triggered thoughts about the similarities between sales teams and race car drivers. The “SAP Speeds Up – McLaren Formula One” video provides insights on the importance of “split second and informed decisions” to impact short-term results and future outcomes.

Since that unexpected sighting of a very cool car, I began to ponder how this performance model might be applied to cross-teams and collaboration to help impact revenues and bottom-line business results.

This question came to mind…
How can organizations apply tools such as SAP Jam to win their respective races?
.
For the full post visit the SAP Community Network. More >>

Workshop & Blog: The Customer Go-to-Market Imperative – Transforming Silos to Social Business and Community Building

Featured Blog: SAP Community Network

Announcement:
The following workshop took place as part of Drexel’s CEO LEAD (“Creating Experiential Opportunities for Leadership Education and Development”) on Drexel University’s campus.

Title: The Customer Go-to-Market Imperative – Transforming Silos to Social Business and Community Building

Date/Time: May 16, 2013 @ 6 PM, EST – Complete

Presenter: Rich Blumberg, President, World Sales Solutions, LLC (Alumni Board of Governors and Volunteer)

Summary: Increasing revenues, profits, value, and growth depends on collaboration with customers at the center of an organization’s support system. Silos impact performance when geographic, business unit, and functional boundaries impact sales and the delivery of products, solutions, and services.

For today’s students, who are the future business and technology leaders, it is critical to recognize the compelling business issues, priorities, and market conditions which impact CEOs and customers’ decisions.  Those who understand these trends have better job and career opportunities which ultimately results in more hiring or firing.

Learn about the best practices, case studies, tools, and resources required to help organizations go from ordinary to extraordinary. Understand the critical importance of equipping the sales team on a daily basis. Find out how executives, experts and content contributors provide the essential source of information which customers require one economic decision maker at a time.

Networking: How and Why Leaders Spread the Word!

Most network groups, associations, and clubs have initiatives which may take the form of an event, conference, fund raiser, resource development, webinar or meeting.

The difference between the “participants” and “leaders” is often a fine line of getting involved and helping “spreading the word” about the upcoming program or activity. Kinetic vs. passive energy goes a long way!

A few tips to consider when bringing together a group:

  • Identify a central theme that draws people in
  • Form a core team
  • Provide opportunities to network
  • Welcome current and new members
  • Build awareness of existing benefits and value-adds
  • Create a memorable experience for everyone to enjoy
  • Focus on what’s attainable vs. spreading too thin
  • Set quantifiable goals and measure success

Leaders (or those who are “connectors”) readily take the extra steps to encourage:

  1. Participation – Early commitments to attend, register or reply to the RSVP
  2. Recruitment – Set goals to get others involved (i.e. connect to 5+ or more friends or colleagues to participate)
  3. Socialize – Leverage social tools to spread the word such as Blogs, Facebook, LinkedIn, YouTube, and Twitter
  4. Personalize – Make personal connections by phone, e-mail and/or face-to-face

When joining forces with a group if each member does a small part then the sum of the parts will be greater then what one participant can deliver by themselves.

Consider this analogy: “From a small snow ball a big snow ball can be created; it just needs to be rolled over enough snow!:-)” Success is about building momentum around small steps, broken into small parts to ultimately make a big difference.

Growing a group. Increasing involvement. Having fun. The key is to create meaningful connections which ultimately benefits a person or group on a social and/or professional level.

When momentum is built. When teams help spread the word… Then groups, associations, or clubs have a better opportunity to reach short and longer-term goals.

As a result many win-wins take place on many levels!

 

Business Development: How a speed boat can help the big ship!

So what is business development?

If you were to equate it to a “big ship” or a “speed boat” which would it be?

While most organizations agree they want revenues, profits, growth, and value they have many views on how to achieve it.

Business development works hand-in-hand with top leaders to deliver results which address:

    • Compelling “business issues and market trends”
    • Strengthening relationships with “existing and new customers”
    • Gaining traction to ensure “short-term results”
    • Positioning towards “longer-term value” creation

By definition business development represents the ability to find strategic opportunities and deliver a path (or process) which takes ideas from incubation to delivery with clear accountability.

Successful business development requires “combined expertise” (and data points) in multiple disciplines including strategy, sales & marketing, communications, go-to-market, finance, legal, partnerships, entrepreneurship, social media, operations, technology, and client delivery.

Large and medium sized business often display the momentum of the “big ship” and need the help of business development to act in the role of a “speed boat” to help achieve top-line growth and bottom-line results.

Compelling “business issues and market trends”

When the leaders of an organization recognize new opportunities that are impacted from emerging trends, new products/solutions/services, technology innovations, regulations/compliance, and/or mergers & acquisitions there are frequently important challenges which need to be addressed.

When there are constraints around time, expertise, and/or capacity opportunities can be lost.

Business development can play the role of the “speed boat” to provide additional agility which enables powering ahead to provide the necessary focus to drive (and accelerate) important deliverables.

Strengthening relationships with “existing and new customers”

During challenging economic times the need to listen to customers and share insights is greater then ever. Building customer communities which foster an exchange of ideas is not just nice but a necessity. Using social business platforms (i.e. Jive Software, Facebook, LinkedIn, Twitter, etc.) and onsite activities (i.e. events, forums, roundtables, workshops, conferences, etc.) leaders, experts, and their teams must build relationships based on building trust and two-way dialogue.

Business development can play the role of the speed boat to work outside the box to work with cross-teams to bring a unified, dedicated approach in working with customers, partners, and prospects.

Gaining traction to ensure “short-term results”

Every program benefits from proof points to gain acceptance. It’s critical to show early wins which address the goals, objectives, and priorities that can lead to additional investments.

Business development can work with internal teams to support strategy and help execute important board of directors and senior executive management priorities which are tied to emerging market opportunities.

While the big ship may want to make the move, the speed boat maybe in a better position to make the adjustments that can be incorporated at a later time by the big ship.

Positioning towards “longer-term value” creation

Often members of the big ship are working so hard on day-to-day activities and current or new organizational structures that it becomes difficult to identify and/or achieve new or rapidly changing longer term objectives.

Many distractions can take place including reorganizations, meetings, and multiple, well intentioned agendas, and as a result it becomes important to have business development initiative(s) to stay the course.

When short-term wins combines with longer-term value creation then an organization can achieve great things to support sales, management priorities, and most importantly requirements coming “from the outside in” centered around the customer.

Business development working as the speed boat can play an important role to help the big ship stay on course. Participants can move on or off each other’s vessel to gain perspective, but without the two entities working together huge opportunities can be lost.

Conclusion

When a board of directors or senior management sets their vision and roadmap they need help. Often the tools, resources, and procedures required to achieve success do not exist or are being used in other ways.

Collaborating in an integrated fashion with multiple groups helps an organization further it’s most essential requirement, “how we make money.” While the short-term approach represents part of the answer there must be a view on building longer-term, sustainable value.

On a given initiative a business development team or professional may need to make rapid switches between the following:

    • Strategic market development and sales
    • Partner development and channel sales
    • Marketing and communications strategy and execution including writing and editing copy
    • New product, solution, service offerings and go-to-market
    • Community building to bring buyers, sellers, and experts together
    • Technology including engineering and IT
    • Client delivery to assess streamling and bottlenecks which hold back further replication
    • Program and project manager to ensure that all of the above happens on time and within a budget

In the end is business development about revenues, profit, growth, and value? The answer is “yes!”

And like the smaller speed boat, it must operate with the flexibility to make quick turns —propel forward and backward— and as a result, help itself and the big ship take full advantage of the market trends, competitive threats, and support winning new deals based upon new opportunities.

Richard D. Blumberg, President, World Sales Solutions, writes this series of blogs to help senior executives and their teams, leaders, influencers, educators, and students develop effective strategies and tactical execution which results in more revenues, profits, growth, jobs, and value. More >>